Google Ads for Home Service Businesses

The phone doesn't ring by accident.

Google Ads for home service businesses that want inbound leads. Not a 12-month SEO project.

SEO takes months.
Referrals are unpredictable.
Google Ads works now.

Someone searching "painters near me" is ready to buy. You just have to show up when they do.

SEO

  • Takes 6–12 months to show results
  • Requires ongoing content and technical work
  • No control over who finds you
  • Hard to measure what's working

Referrals & Word of Mouth

  • No control over volume or timing
  • Impossible to scale on demand
  • Dries up when business slows
  • Nothing you can point to or build on
The ad
✦ Ad · torontopropainters.com/exterior
Exterior House Painting Toronto: Free Estimates
Professional painters. Fully insured. 200+ homes painted. Book your free estimate. Same-week availability.
Someone clicks. They land here.
torontopropainters.com/exterior-painting

Exterior House Painting in Toronto

Professional painters · Free estimates · Same-week availability

4.9 rating (80+ reviews)
Fully insured
200+ homes painted
📞
Call us directly
(416) 555-0182

A page built for one thing: getting them to call.

Most agencies run ads to your homepage. Your homepage talks about everything. The person who clicked was looking for one thing. They leave.

We build a dedicated landing page for each service. The person searching "exterior painters Toronto" lands on a page built for exactly that search. That's what keeps cost per lead low and calls coming in.

🎯

Two landing pages included

Built for your top services. Additional pages at $300 CAD each.

📞

Built to get the call

Phone number front and centre. Every page has one job: turn a click into a call.

Zero leads to calls every day.

Restoration Window + Door

Restoration Window + Door in Winnipeg ran on referrals for years. No digital presence, no way to generate leads on demand. We built their Google Ads setup from scratch.

$52.78
Average cost per lead (CAD)
$2,700+
Average job value. One closed job pays for 50+ leads.
0 → ✓
From zero trackable inbound leads to consistent call volume

Restoration Window + Door, Winnipeg. Google Ads campaign managed by HomeOps Digital.

Up and running in a week.

No long onboarding. No waiting. Here's what the first 30 days look like.

1

Free setup

We build your Google Ads campaigns and landing pages from scratch. You don't pay until we launch.

2

Launch and track

Ads go live. Every call and form fill is tracked so you can see exactly where each lead came from.

3

Weekly reports

A clear breakdown every week: leads in, cost per lead, what's working. No guessing, no fluff.

Simple. No surprises.

One plan. I charge more when you spend more, so we're always working toward the same goal.

$500
/month
+ 15% of monthly ad spend
What's included
  • Google Ads setup and ongoing management
  • 2 service-specific landing pages Additional pages: $300 CAD each
  • Lead tracking: every call and form fill attributed
  • Weekly performance report
  • Direct access to me. No account managers, no juniors.
Book a Free Call

Setup is free. You don't pay until we launch.

Common questions.

How fast will I see results?
Most clients see their first leads within the first week of launch. Google Ads works on search intent. People are already looking. We put you in front of them.
Do I need a website?
No. We build the landing pages as part of setup. If you have an existing site, we can work with it. The landing pages are what ads point to, and we build those from scratch.
What trades do you work with?
Painters, roofers, landscapers, concrete, HVAC, window and door companies, and other home service businesses. If your jobs come from local homeowners, this works for you.
How much should I spend on ads?
Most clients start at $1,000–2,000 CAD/month in ad spend. That's separate from the management fee. We'll figure out a starting number together on the call based on your market and goals.
How do I know it's working?
Every lead is tracked: calls, form fills, everything. You get a weekly report with the numbers. You'll always know exactly what you're getting for your spend.
What if I already tried Google Ads and it didn't work?
It usually comes down to two things: wrong keywords, or ads pointing to a homepage instead of a purpose-built landing page. That's exactly what we fix.